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How a Virtual Assistant Helps Women Solopreneurs Reclaim Work-Life Balance
I’ve always believed in women: we are strong, decisive, independent, resilient, and intelligent. As a new mother, I balanced caring for my baby, working 40+ hours a week and supervising a student teacher, finishing my master’s degree, and household chores, but I forgot to find time for myself. I struggled to sleep. I ate too much junk food and drank too much coffee. I didn’t have time to care for myself. Most women are good multitaskers, but being pulled in so many direction
michellebuchananli
4 days ago3 min read


Small Business Owners: Why Your Digital Footprint Matters More Than Ever
Over the last five years, the importance of an individual’s online presence has grown dramatically. Whether you’re applying for a job, seeking a loan, or trying to attract new clients, your digital footprint directly impacts your success and perceived credibility. While there was once a time when referrals alone carried the most weight, today’s world operates differently. With the rise of artificial intelligence, advanced data collection, and behavioral analysis, employers, f
michellebuchananli
Jan 133 min read


Why Hire A Writer’s Ink Virtual Assistant Service?
A Writer’s Ink Virtual Assistant Service helps small business owners save time, reduce overwhelm, and stay consistent online —without the cost of hiring an in-house employee. Save Time and Focus on Growth Inbox management, email marketing, and website updates quietly drain hours each week. A Writer’s Ink handles these essential tasks so you can focus on running and growing your business , not managing your inbox. Professional Inbox Management An organized inbox improves respo
michellebuchananli
Jan 51 min read


How To Unshackle Yourself from Your Business
I’m having an identity crisis since I left teaching. At least, I think that’s what it was. When I was a teacher, my entire identity was wrapped up in teaching. There wasn’t much room for anything else, so identities like mom, wife, and daughter weren’t prioritized. Leaving education has allowed me to reform my identity, but I’m struggling. Nothing is quite cut and dried anymore, especially because I’ve chosen Virtual Assistance as my next chapter. I thought a career move t
michellebuchananli
Dec 16, 20253 min read


If I Could Niche Down, I Would Write!
Recently, I attended an online networking event, and when I was in a break out room with another business owner, she asked me, “Why so many services?” That gave me pause! As a new Virtual Assistant, I feel compelled to offer a wide range of services in order to find clients. I’m afraid if I niche down into my one or two passions, I won’t be able to find work. At least that’s what a VA agency told me a couple of months ago. They felt I was “too niched” and there just wasn’t w
michellebuchananli
Dec 2, 20253 min read


Starting My Second Act: How I’m Growing My Virtual Assistant Career with Heart
Hi! I'm Michelle, owner of A Writer's Ink I know professional blog posts are supposed to provide helpful ideas and suggestions for improvement or to educate readers about something that might be of interest to them. I’m going to deviate from that in my post. Why? Why go against the grain? Frankly, I want you to get to know me . The real me. The honest and trustworthy me. I started as a young high school English teacher, and remained in that profession for 31 years. Like any
michellebuchananli
Nov 21, 20254 min read


How a Virtual Assistant Adds Value to Your Small Business
Your small business is your pride and joy. You had an idea, worked hard to bring it to life, and built something you’re proud of. But let’s face it, running a small business means juggling a lot of tasks that take up your valuable time. Beyond taxes and bookkeeping, small business owners often find themselves bogged down by time-consuming administrative work: Answering emails and organizing your inbox Scheduling appointments and managing your calendar Creating and posting re
michellebuchananli
Oct 17, 20252 min read


Why do YOU need a Virtual Assistant?
I just spend the past month as an intern for a virtual assistant agency, which was enjoyable and informative. I realized that I have a...
michellebuchananli
Jul 1, 20251 min read


The Benefits of Older Employees
Photo of author When I was studying to be a teacher, one of my education professors pulled me aside and advised me to leave the program. Why? It wasn't my grades or my skills, but it was my young, high-pitched voice. I was told that my future male high school students wouldn't listen to a woman with such a high-pitched voice. It was a stupid thing to say on his part, though I'm certain he thought he was helping me. I chose to stay and finish my degree, becoming a teacher. Od
michellebuchananli
Apr 22, 20252 min read


Why Every Small Business Needs a Freelance Writer
Small business owners wear many hats! Depending on your business, you need to market yourself and your products, keep up with the latest...
michellebuchananli
Apr 1, 20252 min read


Finding a work/life balance is a must
I stayed at my previous job for multiple reasons: I had a great classroom, I taught what I enjoyed, my work was near my home and my...
michellebuchananli
Mar 12, 20252 min read


Why Become a Freelance Writer?
Me! I loved working from home during the pandemic. Flexibility and independence--not being told what to do and when to do it--I loved it!...
michellebuchananli
Mar 3, 20252 min read
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